Miller Lite Free Rides Teams up with MTC for Nov. 20 Vikings Game

Molson Coors’ Free Rides Program seeks to help fans celebrate responsibly during the season and beyond

Miller Lite Free Rides is teaming up with Metro Transit in Minneapolis/St. Paul to provide fans with transportation to and from the Vikings game on Sunday, Nov. 20. Fare will be free of charge on all routes, including busses and light rail from 1:30 to 9 p.m. No fare or coupons will be needed.

“Alcohol responsibility has always been a top priority at Molson Coors,” said Tami Garrison, community affairs director. “We love watching communities come together on game days and are proud to offer a program that allows fans to leave their keys at home and celebrate responsibly.”

The Free Rides program was first offered in Minneapolis/St. Paul in 1997 for St. Patrick’s Day. After its success in Minneapolis/St. Paul and other cities nationwide, the program expanded and has now provided more than eight million people with free access to transportation. In the past year, Molson Coors has offered free rides to individuals on New Year’s Eve, St. Patrick’s Day and during the Kentucky Derby to encourage safe and responsible celebrations year-round.

“Miller Lite’s Free Rides program has had such a powerful impact in the Twin Cities and we are proud to continue our longstanding partnership with the company,” said Kelci Stones, market development strategist, Metro Transit. “We are committed to delivering safe and cost-effective transportation for our riders year-round, and programs like Free Rides brings us closer to our mission.”

Visit the Metro Transit’s website to review transit routes and plan for a safe ride home on game day.